The arrangement means MasterCard cardholders have a new way to buy cryptocurrency
MasterCard has teamed up with Chainlink to offer its cardholders a new way to buy cryptocurrency directly on blockchain networks. The collaboration marks a significant move toward making crypto more accessible to the general public, especially those who haven’t previously interacted with Web3 platforms.
The project involves several Web3 players, including ZeroHash, which provides the infrastructure to convert fiat into crypto, as well as partners like Swapper Finance, XSwap, and Shift4 Payments. This setup enables MasterCard users to make onchain crypto purchases without needing to understand or manage complex crypto wallets or private keys. Instead, users interact with a non-custodial interface that simplifies the process while giving them control over their assets.
A spokesperson for Chainlink Labs emphasized that the solution was intentionally designed to be user-friendly, aiming to appeal to everyone, not just crypto enthusiasts. The application is currently live on Swapper Finance and utilizes account abstraction, a feature that helps streamline the user experience without sacrificing security.
MasterCard has made several efforts in the crypto space over the past year. Earlier in 2025, the company launched a crypto debit card in partnership with Kraken for users in Europe and the UK. It also worked with MetaMask to introduce a self-custody card for crypto users. According to MasterCard, 30% of its transactions in 2024 were tokenized, reflecting its growing investment in digital payments and blockchain technologies.
Visa, MasterCard’s biggest competitor, is also exploring digital assets. It has worked with Coinbase for fast crypto withdrawals and launched a Web3-focused digital asset platform.
MasterCard’s executive VP Raj Dhamodharan said the demand for easier access to crypto is clear, noting that users want seamless ways to interact with the digital asset ecosystem. The integration with Chainlink may help bridge that gap and could bring millions of new users closer to everyday crypto use.
